Click on the link below to read the reviews and information about 4 home delivery meal kits.
These services are taking a big part of the restaurant market as consumers are looking for options that allow them to use only the amount of food/ingredients that is needed with no waste at a reasonable price. Consumers are also more sensitive to environmental aspects.
Pretend you are a business analyst, Compare each of the products by price, convenience, nutrition, meal choices/variety, customization, and sensitivity to sustainability. Make sure to include a comparison to the price of traditional grocery shopping for similar items.
Lastly, compare target market and marketing campaigns along with business success of each company and determine the Unique Selling Proposition (USP) for each.
Write your analysis in at least 1,000 words, using cited sources, correct grammar and spelling, and submit by the due date indicated.