Cross Functional Essay
Individually, students will prepare a 3-5 page essay on the relationships and inter-dependencies between marketing and other functional areas (choose at least 3-4 functional areas).
Note: Functional Areas of Business Include:
Production / Operations
- Students must use research from at least 3-5 academically reviewed journal articles (only). All journal articles must be in the range of 2009 to present.
- Page limits do not include title and reference pages
- APA formatting must be used throughout
- Proper sentence structure, grammar and capitalization must be used throughout
- Do not copy and paste
- Late (emailed) assignments will not be accepted